BBVA goes mainstream.

Pop Quiz:

Who knows what BBVA stands for?
Who knows where BBVA is from?
Why is BBVA in the news?

Answers:

BBVA stands for Banco Bilbao Vizcaya Argentaria.
BBVA is a Spanish Bank and maintains a leadership position in Spain, Mexico and Latin America.
BBVA will become the fourth largest bank in the US within a few years.



Throughout the past few months, BBVA has begun a push into the American banking system. First they bought out Compass Bank and rebranded their American banking operations to BBVA Compass. After initially focusing on the Hispanic market in the U.S., Spain’s Banco Bilbao Vizcaya Argentaria SA is now preparing to go mainstream.

Spain’s second-largest financial company by market value after Banco Santander SA is developing an ambitious push into the Sun Belt region at a time when local rivals are retrenching after the collapse of the subprime-mortgage market.

Following the merger of State National Bank, Texas State Bank, Laredo National Bank and Compass Bank, BBVA's U.S. affiliate ranks as the fourth largest bank in Texas and among the top 25 largest banks in the U.S. based on deposit market share. The company has total assets of approximately $58.6 billion and operates 593 branches across a six state Sunbelt Region including: 328 in Texas, 91 in Alabama, 76 in Arizona, 44 in Florida, 33 in Colorado, and 21 in New Mexico.